About us


uniRank is the leading international higher education directory and search engine featuring reviews and rankings of over 14,000 officially recognized Universities and Colleges in 200 countries.


Higher Education Institutions

What we include

uniRank currently includes worldwide higher education institutions which satisfy the following requirements:

  • are officially recognized, licensed and/or accredited by national or regional bodies such as Ministries of Higher Education or government-recognized accrediting organizations.
  • are officially licensed or authorized to grant at least four-year undergraduate degrees (Bachelor's Degrees) and/or postgraduate degrees (Master's and Doctoral Degrees).
  • provide higher education courses mainly in a traditional face-to-face learning format delivered through on-site facilities.
All University and College profiles are included and updated free of charge.

What we do not include

uniRank currently does not include:

  • two-year degree-granting institutions such as community colleges, vocational colleges, training colleges, etc.
  • distance learning institutions.
  • niche higher education institutions such as seminaries and other theological higher-education institutions, military or law enforcement higher-education institutions.
  • any other higher education institution that does not satisfy the above inclusion criteria and requirements.
For quality reasons, uniRank does not include University affiliate links within the ranking and/or directory listings.


University Ranking Methodology

Universities are ranked by our exclusive uniRank University Ranking which is listed in the IREG Observatory on Academic Ranking and Excellence.

IREG Observatory on Academic Ranking and Excellence Logo
Our web-based, non-academic University ranking has been published since May 2005. Since its inception, the ranking methodology has been periodically fine-tuned in order to provide better ranking results and/or to adapt to changes in the panorama of available web intelligence sources.

University Ranking components and algorithm

The current uniRank University Ranking is based upon an algorithm including 4 unbiased and independent web metrics extracted from 3 different web intelligence sources:

  1. Moz Domain Authority
  2. SimilarWeb Global Rank
  3. Majestic Referring Domains
  4. Majestic Trust Flow
uniRank University Ranking

Since the public availability of Google PageRank has been discontinued in April 2016, the Moz Domain Authority has been introduced in July 2016 as the most similar web metric to replace it.
In January 2017 we have reversed from the Majestic total count of referring subnets to the Majestic number of referring domains which satisfy a minimum threshold of Majestic Trust Flow. This newly introduced filtering process of the Majestic referring domains based on their Trust Flow provides a better understanding of the number of quality referring domains each University root domain has; it also overcomes situations where the number of referring links and referring domains is artificially inflated and manipulated through unnatural or paid links schemes, which are strongly discouraged and a violation of our and Google's guidelines.
The SimilarWeb Global Rank has been introduced in January 2017 to verify, complement and enhance the data offered by the Alexa Global Rank. Unfortunately, in May 2022 Alexa ceased its service and Similarweb has become the only source of estimated traffic ranking from the July 2022 ranking edition.

University Ranking validity and reliability

University rankings, academic or not, are not infallible and should not be taken as the only criteria to select a University where to study. University ranking methodologies can be prone to errors and bias at different stages starting from the selection of the ranking criteria and their weights in the final algorytm, the chosen sources of data and their availability/reliability, the process of data collection and so on. The uniRank University Ranking, in this regard, has limitations when it comes to appraising and ranking higher education institutions in countries with a limited internet access and penetration rate.

University Ranking process

Web metrics data are collected on the same week to minimize temporal fluctuations and maximize comparability. A pre-computational filter is adopted to detect outliers in the raw data. Further investigation and a review of the SimilarWeb Global Rank data is carried out for universities adopting a subdomain (highly not recommended) as their official institutional home page.
Once outliers are detected and subdomains data reviewed and adjusted, web metrics data are normalized to a scale of 0 to 100 taking into consideration the logarithmic nature in which the Moz Domain Authority, the SimilarWeb Global Rank are expressed. The normalized values are aggregated based on a weighted average algorithm which generates the final score and web ranking.

University Ranking algorithm disclosure

The exact formula adopted to aggregate the 4 web metrics is not disclosed for copyright reasons and to minimize attempts of manipulation from University webmasters in order to achieve a better rank. The same philosophy is adopted by Google with regards to their search engine ranking algorithm. Being the uniRank University Ranking a web-based non-academic University ranking, the need for ranking methodology transparency and the ability of testing and reproducing the results, as suggested by the Berlin Principles on Ranking of Higher Education Institutions, is less stringent than for academic University rankings.

Unranked Universities

Some higher education institutions are not ranked and listed at the bottom of each country listing for one of the following reasons:

  • the University does not have an official website.
  • the University's official domain has not been reachable for an extended period at the time of the ranking process.
  • the University adopts an internal URL as its official institutional website. The adoption of URLs, as opposed to root domains or subdomains, is highly not recommended.
  • the University's official website is hosted by wordpress.com, blogspot.com or other global free hosting services (ex. unitaldili.wordpress.com).

University Ranking aim

The uniRank University Ranking aims to provide an approximate global ranking of world Universities and Colleges based upon their web presence and popularity in terms of estimated traffic, domain trust/authority and quality link popularity. Our aim is also to provide a non-academic League Table of the top Universities in the world based on valid, unbiased and non-influenceable web metrics provided by independent web intelligence sources rather than data submitted by the Universities themselves. This is especially intended to help international students and academic staff to understand how popular a specific higher education institution is in a foreign country.
We do not claim - by any means - to rank higher education organizations or their programs, by the quality of education or level of academic services provided. The uniRank University Ranking is not an academic ranking and, therefore, should not be adopted as the main criteria for selecting a higher education organization where to enroll and study.

How to publish your University rank

To add your uniRank University Rank in your institutional website you can find some embed HTML code when clicking on the share link under your University Rank. By doing so your rank will be automatically updated once we publish the new university rankings twice a year, in January and July.

Social Media University rankings

Since 2018 we publish four new university rankings aimed at appraising the social media presence and popularity of higher education institutions in the four main social platforms:


Geographical classification

uniRank adopts the United Nations geographical classification as shown in the webpage "Composition of macro geographical (continental) regions" published by the United Nations Statistics Division. For this reason countries like Turkey and Cyprus are included in the Asian geographical area even if, under a political point of view, they might better fit under the European one.


University Information Updates

Data and information are added or updated on a monthly basis. The uniRank University Ranking is updated and published twice a year, in January and July. You can follow us on Facebook and Twitter to receive notifications on when the new University rankings are published.
All University and College profiles are included and updated at no cost. A special thanks goes to all Universities and Colleges that are participating in this project and help us maintain our database up-to-date.


How to add a University

To submit a missing accredited higher education institution that satisfies the criteria and requirements explained above, please find the appropriate country listing in the directory and click on at the bottom right of the University list. Please read the uniRank selection criteria above (What we include section) before submitting a missing University.


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Contact us

Click here to contact us. Please note that we are not able to provide guidance counseling or recommendations on Universities.
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15 Renown Street
Canada Bay New South Wales 2046



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